Legendary former Sydney Swans coach Tommy Hafey ''didn't have time to fear death, he was too busy living life''.
With those opening words, MC Eddie McGuire welcomed mourners to Hafey's funeral service.
A Tiger skin-draped coffin lay on the podium as Hafey's granddaughter Samantha sang Dream A Little Dream and a montage of Hafey's life was shown.
Family members paid tribute to him as more than just a tough, successful coach who guided Sydney, Richmond, Collingwood and Geelong, instead detailing his other identities as a brother, father, grandfather and inspirational speaker.
His brother Peter Hafey reminisced about all that Hafey did in his respective coaching jobs, describing him as loving sportsman's nights and helping clubs in the community.
''He spoke to schools, he spoke to prisoners, he spoke to corporate people,'' Mr Hafey said, emphasising how his brother's positive message could resonate across society.
At the end of the service, the Richmond club's official Twitter account said: ''The funeral has finished and Tommy is doing one final lap of Punt Road, farewell mate.''
His family, the current Richmond players and those who had been coached by him in years gone by circled the boundary line to provide a guard of honour for Hafey's casket as it was taken around the oval, with the Richmond theme song blaring over the loudspeakers. It later did a circuit of nearby Punt Road, home of the Richmond club. The flags atop the scoreboard flew at half-mast as the service was broadcast live for the public to watch on the ground's big screens.
There was no shortage of fans wearing the club colours of yellow and black. But plenty wore the red and white of the Sydney Swans, where Hafey coached from 1986 to 1988. The MCG's Long Room hosted a private wake.
In a bizarre sidebar, disgraced doctor Geoffrey Edelsten made an attention-seeking entrance at the funeral, escorting a buxom blonde as his date who bore more than a passing resemblance to his estranged spouse Brynne Edelsten.
The 24-year-old New York fashion model Gabi Grecko wore a lace corset worn over a tight and revealing $5,000 Herve Leger dress, with long black leather gloves and ostentatious cocktail jewellery.
She carried a Hermes Birkin bag, which retails for up to $40,000.
A spokesman for Mr Edelsten said the ''friendship'' had not been previously disclosed as Ms Grecko was ''shy'' and did not want to attract ''too much publicity''.
Geoffrey and Brynne split in January after four years of marriage, with Brynne only recently moving out of the multimillion-dollar apartment they shared in the Melbourne CBD, the palatial and over-the-top interior exposed to the public in the reality television series Brynne: My Bedazzled Life.It is not the first time Edelsten and his date have turned their entrance to an event into a media circus. Brynne Edelsten burst - almost literally - onto the social scene in a risque dress at the 2009 Brownlow Medal awards, upstaging footballers with a plunging neckline and sparkling bra from Las Vegas.
The couple continued to make headlines with a multimillion-dollar, very public wedding, with celebrity guests, including American actress, The Nanny's Fran Drescher, flown in from around the world.
Brynne admitted she didn't know ''even a quarter of the guests''.
The story Family, fans and champions say goodbye to coach Tom Hafey first appeared on The Sydney Morning Herald.